Works

Case Study 01: FUR Foods

Cat food advertisement. White cat reaching for FUR brand catfood.

Fur Foods is a branding project designed soley through the use of vector graphics. Intended to be a healthy cat food brand, this project pushed me to use industry software in a precise manner and incorporate harmonious color palettes. The end result is a witty, warm advertisement.

Case Study 02: SustainSound

SustainSound is a brand identity project in which brand collateral was created for a simulation Music Festival. After curating logo design, Brand aesthetics, voice and tone, I designed a comprehensive Brand Identity Booklet detailing my process as well as practices to follow to emulate the style. One of the first projects I had complete control over, I worked to ensure I presented a contemporary, timeless brand identity that like its name, is Sustainable.

Sustain Sound Music Festival Logo

Case Study 03: Save Soil Flyer

Poster with sapling advertising a World Soil Day event for the nonprofit Save Soil

Save Soil is an ongoing climate initiative presented by Isha Foundation, focusing on improving soil degradation to alter climate change. In honor of World Soil Day, I designed a poster using solely typography to send out my message. This poster furthered my experimentation and creative thinking abilities.